As a brand, you now have improved control and security when using API keys for third-party integrations. The platform now allows you to set an expiry date for API keys generated through the Company Settings > API Settings. This enhancement supports better security practices by moving away from non-expiring keys.


When generating an API key, you can now choose a custom validity period such as 90 days, 180 days, or 1 year, based on your needs. This helps ensure API key access remains time-bound and managed securely.

For existing users with previously generated API keys, the current key will remain valid for one year from the date of this update.


To support timely renewal, notification emails will be sent to the brand user who created the key. These emails will be sent 14, 7, 3, and 1 day before the key expires.


Key Benefits

  • Stronger Security Standards: Replace never-expiring API keys with time-limited keys that align with industry best practices.
  • Custom Expiry Options: Choose the key validity that fits your needs, whether short-term or annual access.


This enhancement is designed to help brands maintain secure and manageable API access across integrations. With support for custom expiry and clearer expiry handling, the platform now offers greater flexibility and better alignment with modern security practices.


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Brand Guide

Generating API Token Key Details